As if Dodge vehicles like the Dodge Durango, the award-winning Dodge Challenger, and the award-winning Dodge Charger weren’t cool enough already, along comes the recent announcement from the Dodge brand that a huge slate of new colors are now available for the 2017 model lineup. These “heritage colors”, so termed because they tap into the Dodge brand’s rich history of dynamic automobile design and styling, will look great on any vehicle, including a 2017 Dodge Grand Caravan near Skokie, IL.
In addition to the 2017 Dodge Challenger, 2017 Dodge Charger, 2017 Dodge Durango, and 2017 Dodge Grand Caravan, buyers of a 2017 Dodge Viper or a 2017 Dodge Journey can also order these new colors, which number a whopping 24 in all. And by “buyers” we of course mean those savvy customers who do their shopping at Fields Chrysler Jeep® Dodge RAM Glenview, a respected Dodge dealer serving Evanston, IL.
These colors aren’t just cool-looking – they come with cool appellations like Redline, Blood Orange, Maximum Steel, White Knuckle, Contusion Blue, and our personal favorite, Destroyer Grey. Seriously, who wouldn’t be proud to respond to a question about their 2017 Dodge Challenger model’s color by saying, “I mean, of course it looks awesome. It’s Destroyer Grey.”
The goal, of course, is to give Dodge customers even more options to standout and express their personality. This direction was best summarized by Tim Kuniskis, Head of Passenger Car Brands for FCA North America, who said, “Our heritage-inspired paint names highlight how the Dodge brand attitude permeates through everything we do…these names resonate with our customers, speaking to their personality, their car passion, and their love of their Dodge.”
Visit us today and we’ll match you with the Dodge vehicle and color that tells the world what you’re all about!