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Remember Spinal Tap and the amps that go up to 11? If guitar sound was important enough to up the amp to 11, imagine how high of a number carmakers could put on safety. The importance of safety is limitless, but when it comes to Chrysler, Jeep, Dodge and Fiat, the number 11 is where it's at.

Remember early April for the 2013 Dodge Viper

Remember the Dodge Viper? It's not that we think it's forgettable - it certainly isn't - but since it's been out of the Dodge lineup for one model year, we thought we'd refresh your memory. But when it comes to creating a legacy, we know just as well as anyone else that you don't need constant reminders of a good thing.

But that doesn't mean you don't want to be reminded. How about leaving a little reminder for yourself of the Viper's return? Mark your calendars for early April, because that's when Skokie Dodge Viper fans can expect to see the Viper make its triumphant return at the New York Auto Show.


People who really love their cars - people like Skokie Dodge drivers, for example - may be heard to refer to their cars as "lifesavers" or may even say they don't know what they'd do without their cars. None of this is literal, of course. Until, that is, it is.

Early last month, Bloomsburg, Penn., residents suffered a great loss after a relentless flood ravaged the area. Now, Chrysler is truly making efforts to come to the rescue.

 

People sometimes talk about giving 110 percent, but we all know that's impossible. Giving 100 percent even seems unlikely most of the time. But sometimes smaller percentages can mean a whole lot more than these hyperbolic figures.

That's why Chrysler Group LLC is proud to announce that its 27-percent increase in overall sales during the month of September not only beat out those of all other U.S. automakers - they also surpassed analyst estimates for monthly sales. Dodge Ram Evanston drivers may be in part to thank because deliveries of Ram pickups fueled a notable portion of the 127,334 cars and light trucks that made up the company's boost in figures.

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